The Blog - Where Business Collides with Human Nature

Michael Hartzell

Recent Posts by Michael Hartzell:

One of the Best Motivational Videos You Will Ever Watch

In 1961 a band auditioned for a Decca Records deal. Decca Records rejected them , saying "guitar groups are on the way out" and "The band would have no future in show business,". That band was the The Beatles.

In 2003 a group of friends came together to start a gaming company. They made 51 games with no luck. Their 52nd game was Angry Birds.

Failed at business eight times, Milton Hershey founded the Hershey's which is now one of the largest chocolate manufacturers in the U.S.

He was rejected by Eddie Bond when the 18-year old Elvis Presley auditioned for his band. Eddie Bond 'advised' Presley to stick with driving trucks 'because you're never going to make it as a singer'. Shortly after, Presley recorded his first single.  The rest is history.

What does it take to overcome failure? Hope, faith, belief... these are important, especially when failure feels imminent. This video might inspire you to have a little more faith in yourself and fuel your inspiration:

Topics: Success Inspiration Motivation

The Truth is Out There

If you believe in something enough, you will risk your very reputation to hit the mark, accomplish a goal and achieve success.  You may believe your idea is worth a million dollars or possibly believe that "everyone" is out to get you.  Your may believe that you can sell 10 million widgets... though you have not yet sold even one.

The truth is out there and you want to believe... 

Topics: Paradigm Business Success Deep Thoughts Personal Development

Create and Sell Courses Online to Profit from Your Genius

Getting paid for your knowledge and wisdom may be an attractive path.  You have the expertise, a history of success and believe: “Knowledge empowers so learn and teach”. There is now a long list of options to create and sell courses online.

What you are looking for is a specially designed software system referred to as “Learning Management System” (LMS). A Docebo report anticipates that e-learning will grow to a $50 billion industry this year, thanks to double-digit growth in Africa, Asia, Eastern Europe, and Latin America. With hundreds of vendors, however, choosing an LMS isn't a simple task.

Topics: Training Ecommerce

Using a SWOT Analysis for Business Success - Not Your Gut

A SWOT analysis is a strategic planning method used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieve that objective.

The technique is credited to Albert Humphrey, who led a convention at Stanford University in the 1960s and 1970s using data from Fortune 500 companies.

A SWOT analysis must first start with defining a desired end state or objective. A SWOT analysis may be incorporated into the strategic planning model. Strategic Planning, has been the subject of much research.

Topics: Business Success Leadership Business Success Tips Analysis

How to Create an eBook Fast and Easy (free)

With the technology available today, you can create an ebook in any language quickly and easily to encapsulate information about a subject matter.  If you have a vision to conquer the world or change the community and want to share authentic information, this may be just what you are looking for!  One reason is that you don't have to write the ebook or pdf.  Experts have already done the work for you.

This will allow you more time to awesomize your business vs. writing content while burning the midnight oil.

Or you may simply need to put the information into a form which is accessable by your mobile device or possibly in print form.

Here is the step by step process for creating an ebook (for free) without the use of fancy software:

Topics: Guerrilla Marketing Write a Book Inbound Marketing Content Marketing