Where Business & Marketing Collide with Human Nature

Entrepreneurs, intrapreneurs, linchpins, over-achievers, and those who feel a little weird and don't fit in.  
This blog with tips, ideas and resources is for you.

ThrowAwayEmail for “Fake” Disposable Email Addresses - It’s a Scary World

ThrowAwayMail.com

is a disposable email address service. When you visit ThrowAwayMail.com a new email address is generated for you. The generated email address can immediately receive email. Any email that is received will show up on the main page. No one other than you will see the emails that are received.

It is important to note that an email address expires after 48 hours. When an email address has expired, the email address and any received emails will be gone. A new email address will be generated upon visiting this website.

There are many reasons for using a disposable email. You may want to give someone an email address without revealing your identity. Or you may want to sign up for a website or web service but you are concerned that the website will send you spam in the future. Completing surveys, completing forms on a site you are unsure of, to put off an annoying sales person, or when a company email address won’t do… these are but a few examples.

Topics: Security Free Software Email Marketing Facebook

How to Name Yourself

Putting things in a nutshell for naming yourself. 

My name is ___

Things are so bad because…

I am awesome and this is how!

I am committed to doing good… and will conquer the bad!

Watch, cheer or join… just stay out of my way.

Watch the video below for an inspirational example:

Topics: Personal Branding

The "Representative from Amazon" Offers a Website that will Bring You Thousands of Dollars

This one of the offers you might get by phone today.  The FTC says that Phoenix-based telemarketers bilked consumers out of millions with fake promises of free grant money and internet business opportunities.

SCAM:

The caller says he represents Amazon and is offering you a website that will bring you thousands of dollars in commissions when people use it to link to Amazon.com and make purchases. The caller says you need to pay fees — ranging from several hundred to several thousand dollars — but that you’ll earn your money back, and more, in 'no time'.

Topics: Amazon Entrepreneurship SCAM

How to Study by Working Smarter - Not Harder [infographic]

Never stop learning. It is one of the essential needs of people as shared in 7 Habits of Highly Effective People. If you are not familiar, the four needs are: Live, Love, Learn, Leave a Legacy. 

To learn more and improve your skills, it is not a matter of working harder... it is about working smarter. It is tempting to cram, study on weekends and optimize caffeine. This is harmful and ineffective.

Here are a few bits of information you might find helpful when trying to conquer new topics:

  • The brain finds it difficult to process any new information after 90 minutes of studying. 30 minutes of block study is much more effective.
  • A short nap can often refresh and recharge the brain. The recommended time for a good nap is between 20 and 30 minutes.
  • Three in every five college students stay up to study all night at some point, but this practice is linked with lower grades.

If you are working a job where a constant learning curve keeps you working overtime, or in school preparing for your masters degree, consider the tips in the infographic below. 

Topics: Learning Study

Test Your Intelligence Here & Why 'Smart' Holds You Back

If you are exceptionally brilliant, you probably realize it because unlike others who are working and studying harder, making more errors and sweating with unusual stress, you move forward with ease.

It is however, very easy to get a false sense of reality. It is possible that you are not so smart but instead associate with, work with or hang around less intelligent people. In this case you could appear to be a genius (and they will tell you so). You will strut a little and believe their truth as your own. Since you are obviously so advanced, you won't work as hard to learn, more acquire more skills and takes risks (Which adds to experience and wisdom).

Joining a membership, club or attending networking events can trap you with a false sense of intelligence.

If you have begun to rely on your reputation for being the smartest person in the room (in regards to your industry or field), you can easily assume that all is well.

When someone walks into the room who runs circles around you and asks questions you don't have the answer to, you will sneak away for two minutes to Google the questions so that you can appear to be "in the know". It reminds you that maybe... you might not be quite as intelligent as you thought.

Anyone can be at risk of being removed from the top spot by not only the boss, but also by clients, customers, peers, mentees and those we hope to impress because of pride and social status.

It is sad to know that so many want answers to questions like the ones below simply because they want stay off the bottom - beat the person next to them.

  • How intelligent am I?
  • Is there a test? (Like in school)
  • How intelligent do others believe me to be?
  • How smart to do I have to be?
  • Should I consider myself "the expert"?
  • What do others believe?
  • Which is most important? Intelligence or wisdom?
  • Is my I.Q. ?
  • How do I improve my intelligence.
  • How can I prove to others that I have intelligence and wisdom.

Get ready to test your intelligence - Here are quizzes and tests to take that will help you dig deeper into who you are, and your personality:

Topics: Test Intelligence Quiz

The Theory of Success - Jesse Henry at TEDxFSU discovered the formula

When its a theory, does it matter? The theory of gravity exists and we take the existence of gravity as a fact. If we have enough science and proof behind the theory, it soon becomes a fact. At this point, with a plethora of corroborating evidence, the TEDx talk below by Jesse Henry should in reality be a "Fact". Which might change the title to "The Facts and Reality of Success".

Fair warning, Jesse Henry will begin with a "rope-a-dope". Instead of feeling resentment, you will have an appreciation of his perspective and it will draw you in.

Watch Jesse's TEDx video to learn the three things that catalyze success:  
Perspective, Strategy and Execution. 

Topics: Success Business Success Entrepreneurship

Radio Shows & Podcasting - Taking Advantage of Your Talent for Speaking

You woke up this morning with one thought in mind: Transformation!  Why not take advantage of your special skills and talents and use radio or podcasting to pursue your vision and spread the word about your ideas?

– just like a butterfly!  (aka metamorphosis) 

Unfortunately, you know your lizard brain is still working to keep you away from anything that looks even the slightest bit dangerous.   ...even butterflies have lizard brains.

In the process of your metamorphosis, you want to focus on one of your special strengths of thinking+speaking.

That makes sense since you have spoken, talked, chatted, sold, taught, lectured, motivated, inspired and presented to many.

The options for recording a presentation or delivering it via a live radio show are below:

Topics: presentation tools Podcast Audio

Take Action on Your Innovative Ideas with Infographic Software Tools

The next big idea will happen at the most inopportune moment and the idea you share will no doubt get immediate resistance. This leads to arguments and potentially the need for pursuasion and selling. (which is time you could be using to take action on your idea).

The most creative ideas can quickly die a quiet death when  "I have a million dollar idea!" turns into squiggles, chicken scratches and unintelligible dribble that only the author can understand.

PowerPoint and other powerful tools can become an arsenal to confuse instead of creating clarity.

With a primary goal of "speed to market and personalization", learning sophisticated software does not always empower an innovator to start NOW.  

If you have a plan to make an  impact, conquer the world or change the community, you will recruit others to join you in your mission:  investors, staff, peers, advocates, potential customers, cheer squads, advisory board members, and more.  They will appreciate your enthusiasm but will need more than a lame squiggle to get it done.

With PowerPoint experience and 200+ tools in my toolchest, it is more difficult to get my attention with new free or low-cost software.  If you can show me a way to help people make more impact by taking action on their ideas without a steep learning curve, you get my attention.

Topics: presentation tools Business Software Free Software Graphics. Design

Core Value Index (CVI) Calendar Magic

I use a calendar vs. a spreadsheet for marketing/business planning. (I love spreadsheets but hate taking time to transfer a plan to a calendar. Seems like one step too many.)  Blocks of time are color coded based on the types of activities on the calendar.

The calendar is blocked-out a little like this:

  1. Research (Listen) 
  2. Learn (and/or train)
  3. Plan
  4. Create / Build
  5. Connect / Share
  6. Analyze

Back to #1

It is like a dance, a song, a beat. These are activities in which I excel so work seems like a little too much fun on some days.

Color codes in the calendar include the CVI Core Value so I know if I will have a fun week.  If there is too much green and red in the calendar, uh oh. 

The Core Value Index (CVI) has become a warning tool to say: “Mike, your colors show you are spending too much time in areas you are most comfortable with.” or it might also tell me to get more Almond Roca ready because it will be a tough week.  

When you make a plan and calendar, you might find a similar issue. Instead of maintaining a balance of activities to grow business, you might be focused on analytics. (I love numbers so must be careful with time analyzing as well.)  Or you might find your calendar full of networking and connecting (...with little creating/building time invested.)

Have you seen an example Core Value Index?

Below is a snapshot of a CVI showing my core value index to be creative, intuitive, an innovator and connector, This is why I work so well with people who are builders, I am an Innovator/Merchant.  

Topics: Business Planning Core Value Index

Celebrate With These Small Business Owners Graduating from SBA Emerging Leaders Program

Small business owners begin the journey with hope and determination as they overcome fears and persist regardless of barriers. Fortunately, there are support programs to ensure success. 

Fifteen small business owners across the state of Washington graduated from the SBA Emerging Leaders program, a seven-month executive education program for local business on the brink of growth.  

“Small business owners often know where they want to take their business, but struggle with how to get there. The Emerging Leaders initiative provides the tools and expert guidance to spark sustainable growth,” said SBA Seattle District Director Nancy Porzio.

According to Seattle Emerging Leaders Instructor Mary Marshall, “every $200 the SBA invests in the Emerging Leaders program creates a new job in the local economy.”

As you read the names and businesses of the graduates, remember how recognition, celebration, and congratulations are as easy as:

  1. Picking up the phone.
  2. Sharing a blog.
  3. Pointing others to their business via social media or email.
  4. Making a comment on their social media accounts.
  5. Sending a personal "Way to go!" card in the mail. (Yes. The mail) 

Or if you are local, you may decide to visit in person on the way to your next destination.

The SBA has done the work and made the announcement. I have added website links for you to click below. It takes less than five minutes to make an introduction and make their day. 

Topics: Guerrilla Marketing Business Success Business Success Stories SBA