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October, 2011 | Business Success Tips for Entrepreneurs

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Michael Hartzell

"Maximize impact and return on investment:  Be personal, unpredictable and interesting."

Michael Hartzell specializes in the training and development of individuals and organizations with a primary focus on innovative marketing to grow sales and profits.

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The Buzz About Buzzwords

 

The Buzz About Buzzwords by Brittany Lyons highlights the pro's and con's of using buzzwords.

Business Success with a Power Nap [infographic]

 

Business success tip:  Get more done by taking naps.  Taking a nap just might be what the doctor ordered and could increase energy and productivity.  Winston Churchill took naps and so did President Clinton.  If it is good enough for country leaders, isn't it something to consider?  Not convinced?  Geniuses such as Leonardo da Vinci and Thomas Edison napped which has you in good company should you decide to add naps to your daily routine.

Financing Your Small Business With Credit Cards: The Risks and Benefits

 

You have a great idea for a business, now how do you pay for it? Financing a startup requires some important decision making, and the choices you make now are likely to impact the business (and your personal finances) for years to come. As banks give out fewer loans, entrepreneurs are increasingly turning to credit cards for business owners to finance their endeavors.

What is Black Hat SEO Tactics? [Infographic]

 
Black Hat SEO Infographic

Black Hat SEO tactics are described by Google as "unethical, overly aggressive marketing efforts where a company tries to manipulate search engine results in an unfair way.  When trying to gain an advantage using black hat SEO tactics, there is high risk since the price can be high when discovered.  If you have a sustainable healthy business that you want to grow each year by leaps and bounds, depending on temporary cures are not the answer.

How to Choose a Business Structure Infographic

 
business structure

How to choose a business structure that helps you meet your objectives is not a simple task.  There are many structures to choose from when it comes to starting a company.  Business.com provides business owners with the information. 

The Business of Aching Back Pain

 
Massage Therapy - InfoGraphic

Starting a business where the buyers are hungry for products is a sure fire way to have an instant customer base.  This may not be more true than with back pain.  Businesses which focus on helping those with back pain have a dedicated audience and, in fact, the pain can be so severe, "price" might become a non-issue.  Finding "the cure" is high priority to the person in pain and if your business offers the chance for any kind of relief, you have an opportunity for a customer.

The List is Everything

 
emaillist

The evolution of the list.  Why is it so important?  What is "the list"?  The marketing database has been around since before there were postage stamps.  When people say:  "Build the list"; it now means different things to different people.

Small Business Administration Infographic - An Advantage to Exporting

 

The Small Business Administration was close to being eliminated in 1996.  For almost 60 years the Small Business Administration (SBA) has been helping businesses get their start by offering an array of services. 

Facebook is Where People Spend the Most Time in August 2011

 
nielsenaugust2011

While Google remains the most visited site in August, Facebook is where people spent the most time.  The Nielsen Company reports that the average time spent on Facebook was 7 hours and 45 minutes in August. 

Get Ready for Guerrilla Marketing as Congress May Permit RoboCalls

 
guerrilla marketing with robo calls

Hot news.  If you love guerrilla marketing opportunities, this news about robot calls may be up your alley.  Regardless of how you feel about the tactics yourself, if executed on a more personal level, there are opportunities to have high impact campaigns:

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