The Blog - Where Business Collides with Human Nature

A Few Thoughts About Christmas (Holiday) Emails

You may celebrate Christmas or you may celebrate for many other reasons in December. Saying "Merry Christmas" or "Happy Holidays" is your choice and as it comes from the heart, you make someone's day. 

Christmas (Holiday) cards in the snail mail can be a delight. They can be artistic, thoughtful, relevant, and include photos to show 'the latest' status.  I love those pop-ups cards!  It takes time to lick a stamp, an envelope and manage to get them in the mail. In our new world of digital, a Christmas card in the mail is more valuable than ever. (Not everyone agrees though, as you will read here.)

Then email became the mechanism of choice. Anyone can send out an image with a few words to millions of people, in an instant, at a very low cost.  And so companies small and large do just that.  The Christmas (Holiday) card email is a task and the staff checks it off as done.

Some will pay to use a tool like eCards2go but it takes more work and more cash. Jacquielawson.com has been around since 2000 and brings some unique creativity to holiday (Christmas) cards but again, it is difficult to click one button to send to many. 

Fortunately, stock photo websites have a plethora of Christmas (Holiday) images. You can get generic greeting images or an unusual photo to bring a smile.

To help consider the how and why of Christmas holiday emails, here are a few notes and resources.

Topics: Guerrilla Marketing Email Marketing

ThrowAwayEmail for “Fake” Disposable Email Addresses - It’s a Scary World

ThrowAwayMail.com

is a disposable email address service. When you visit ThrowAwayMail.com a new email address is generated for you. The generated email address can immediately receive email. Any email that is received will show up on the main page. No one other than you will see the emails that are received.

It is important to note that an email address expires after 48 hours. When an email address has expired, the email address and any received emails will be gone. A new email address will be generated upon visiting this website.

There are many reasons for using a disposable email. You may want to give someone an email address without revealing your identity. Or you may want to sign up for a website or web service but you are concerned that the website will send you spam in the future. Completing surveys, completing forms on a site you are unsure of, to put off an annoying sales person, or when a company email address won’t do… these are but a few examples.

Topics: Security Free Software Email Marketing Facebook

Email Bankruptcy

If two days of email review, erase or respond are missed, the inbox is overflowing.  In the days of old when there was a real "inbox" sitting on a desk at your business, the visual impact of overflowing paperwork had impact on your psych.  With the virtual inbox hidden behind the bytes and ram, the stack is not quite as dramatic.

It is getting worse.  I have added to the problem by providing the Best Email Marketing Services List for Business on the Planet.  While the list is profoundly helpful, it does give more opportunity to fill your email inbox (and mine).

It may be time for email bankruptcy.  (For those times when a computer crashes or is replaced, illness, vacation, etc.)

Topics: Time Management Productivity Email Marketing

How to Use Personal Emails for Marketing Campaigns

This year you will write at least 50,000 words via email.  Each of your emails will most likely be sent to one person at a time for instruction, information and support.  Each email can be re-purposed for content marketing or other marketing campaigns.  Without doing so, you will not leverage the opportunity your emails provide for growing sales. 
Topics: Business Blogging Guerrilla Marketing Ideas Content Marketing Email Marketing

Save the World from Email

You are drowning in email and the many hours spent on email are generating more work for you, your friends and your colleagues.  You can reverse this spiral only by mutual agreement.

To this end, an Email Charter has been created...

Topics: Email Marketing

The Best Email Marketing Services List for Business on the Planet

That is a pretty brave claim to say this is the best email marketing services list on the planet!  If you think not, please point out another.  Included here are free email marketing service options along with options for large volume companies.  I threw in a few fun email tools to keep it interesting.  Never again say, "What are the options to send customers email?"  Or, "What email management systems are out there?"  At last count, there was 138. At least 10 are free.

Topics: Online Marketing Internet Marketing Inbound Marketing Email Marketing