Restaurant Marketing Ideas

Is Groupon worthwhile?  Does using Groupon help make a business profitable?  This infographic paints a terrible picture for a business to do restaurant marketing via Groupon.  It seems easy enough to use for those who want to order advertising.

If you own a restaurant, work in the industry, or simply enjoy a night out at your favorite eatery now and then you’re bound to notice the basic marketing gears grinding away. A large sign or two posted out front, a handful of media ads, and an engaging Facebook page are pretty standard stuff when it comes to restaurant promotion.  Many restaurants stop once they’ve covered the basics, and in doing so bypass a whole world of marketing opportunities that can build relationships as well as revenue. It’s not missing out if you don’t know it exists, so we’ve uncovered a handful of non-food related marketing opportunities for you that often go untapped.

If you own a restaurant, work in the industry, or simply enjoy a night out at your favorite eatery now and then you’re bound to notice the basic marketing gears grinding away. A large sign or two posted out front, a handful of media ads, and an engaging Facebook page are pretty standard stuff when it comes to restaurant promotion.  Many restaurants stop once they’ve covered the basics, and in doing so bypass a whole world of marketing opportunities that can build relationships as well as revenue. It’s not missing out if you don’t know it exists, so we’ve uncovered a handful of food related marketing opportunities for you that often go untapped.

Hot chocolate sticks are more than an idea and one which should have any restaurateur raising an eyebrow.  Instead of going more generic with the lowest cost products available from your food supplier (Which are offered and served by every other restaurant on the street), be inspired by the amazing and awesomeness of www.30poundsofapples.com.  This video is about Hot Chocolate Sticks (For which I give two thumbs up) but in reality it is a video to keep you thinking with more imagination for how to connect with the guests by offering something memorable with more restaurant marketing ideas.

You are about to learn the real truth about Taco Bell's beef.  Once you have the ingredients, you will have the inside scoop for what is in their tacos.  Will you take this new information and make your own copy-cat taco? 

Looking to realize your dream and open a restaurant business? Now may be just the time to do it. Earlier this year the National Restaurant Association predicted that after a three-year period of negative sales growth, the restaurant business would post positive growth and reach a record $604 billion in sales.

The latest free restaurant marketing calendar for 2012 is available with a few clicks. NEW:  The last three quarters of 2012 have now been added to the download page.  Each spreadsheet can be tailored to your own marketing plan.  These marketing calendars include special occasions and holidays which proves there is ALWAYS a reason to celebrate. 

A favorite restaurant marketing tactic has been to focus on one person in a group with a special diet. Restaurants have new opportunities in the area of gluten free.  The percentage of people who have an intolerance to gluten — about one in 20 — is not high.  Even so, businesses should still go the extra mile in accommodating people who follow gluten-free diets.

Restaurant managers and owners are dusting off the champagne bottles this week and preparing for a celebration.   Hopefully there is a restaurant marketing planning calendar in hand to ensure success.  If you want to have a unique approach to opening a bottle of champagne, watch the video.

Who are vegans?  If you know the answer to this question, you know exactly how to createe your marketing campaigns.  The data shows that when you meet a vegan, 83% will be female and most have no children and are not married.