How to do Press Releases
Resources here will show you how to do press releases. Press releases offer the opportunity for links and potential traffic. As with any article, creating a title with keywords is a high priority. Press releases are news and not a sales pitch. As with any skill, learning how to do a good press release takes study and practice. The resources below are to help you sharpen the saw.
The BIG Press Release Book - Press Releases for Every Occasion and Industry www.ereleases.com — http://www.ereleases.com/ Has press releases figured out. Need help? Need proof? This link will show you why ereleases.com is one to use.
Video: Incorporating SEO into Online PR videos.webpronews.com — Since the search engines index any and all chatter online, it is important to ensure that your content is on top in the search engine results. Additionally, you want your content to stand out to journalists and others who go there to research.
Public Relations Toolkit - A Small Business Resource | Understanding Marketing www.understandingmarketing.com — This toolkit gives you the knowledge you need to perform PR that can make a difference for your business. It provides easy to understand step-by-step instructions. Written by John Sternal, a PR professional with over 15 years of experience.
FREE How-To Marketing Report For This Quarter www.writedirection.com — Seven Simple Steps for Writing a Successful Press Release OR How to Obtain Free Publicity. Debra Jason, Freelance Copywriter and Web Marketing Consultant.
Write short sentences. Be Ernest Hemingway on steroids with a Blackberry www.landepr.com — What I think makes a good press release is not what is always accepted -- except by many journalists. In fact, a press release -- which is information aimed at press to reprint for its audiences -- is now used for other marketing reasons. Just get
Social Media Tools, Online Search Key for Business Journalists According to Survey By BtoB PR Tech Firm Arketi - Arketi Group - pitchengine.com www.pitchengine.com — Study finds journalists believe citizen journalism is positive but quality is lacking, Ads interfere with news websites, and social media press release is not there yet.
How to write a Press Release? | SEO Guides & Tips www.sem-seo-resources.com — Summarizes not only the contents and components of a Good Press Release; but also gives some basic questions to ask before writing a press release for yourself or for your clients.
How Press Releases Can Be Great For Search | WebProNews www.webpronews.com — "Search engine rankings are arguably the most important small business marketing tool available today because it drives Web traffic -- and potential prospects -- to a small business' Web site," a PRWeb spokesperson once told WebProNews.
Press Release SEO Tips - FPR www.free-press-release.com — 10 tips for maximizing the visibility of press release content