Awesome Restaurant Marketing Ideas!

Function food restaurant marketing requires high local traffic, big signs, speedy service and the basics in place for execution.  Large portions doesn't hurt for customers who worry more about volume than flavor.  (Sad but true.)

Function food is for people who eat simply to refuel the body and think very little about what they are spooning into their mouths.

Just make sure it's not terrible"

"As long as you aren't rude"

"Short lines are better because I am in a hurry"

... are thoughts that hurry-up guests may have rambling around in their heads. 

Excuses.  You hear them daily. Excuses can become a habit, an instant response or a "profound reason" as to why there is no time, no money or no understanding for how to do restaurant marketing.

Here is a prediction, one of two scenarios will occur:

• Next month restaurant sales will be up. There will be reasons.
• Next month restaurant sales will be down.  Excuses will be heard.

Both are a symptom of restaurant marketing activities. Both can be influenced.

A restaurant marketing strategy will consider opportunities for the short term while laying a foundation for long term growth. 

For example...