The Blog - Where Business Collides with Human Nature

MacGyver is now in the Oxford English Dictionary - Are you a MacGyver?

Is this your skill? MacGyver is now in the Oxford English Dictionary. Possibly you are hoping to recruit someone with MacGyver skills for your team.

Shorter loose definition: (verb)

Make or repair something in an improvised or inventive way, making use of whatever resources available.

Longer loose definition: (verb)

To assemble, or cause to be repaired or completed, an object, device, machine, or project from available items and resources. These items and resources usually seem common, ordinary and mundane. Where others would assume one needs a manufactured part or tool by design, a person with MacGyver skills use resources and tools in ways significantly different than their intended use.

Translation: (verb)

To handle a difficult situation through improvisation using only available materials (Which might appear to be an impossible activity). 

Topics: Innovation Definition Skills

Definition of Guru and is it GobbledyGook

Guru is a buzzword in business and internet marketing you may use to describe someone.   Or maybe it is a term you use to describe yourself. 

Interestingly, the word guru originates in Sanskrit. 

- Gu indicates darkness.
- Ru indicates destruction.

A guru is considered "a dispeller of darkness".

Anyone able to shed light (dispel the darkness) on a topic for another might be considered a guru.

Topics: Inbound Marketing Leadership Definition Personal Development

Dopeler Effect: The tendency of stupid ideas to seem smarter

Dopeler  Effect: The tendency of stupid ideas to seem smarter when they come at you rapidly.

Bozone (n.): The substance surrounding stupid people that stops bright ideas from penetrating. The bozone layer, unfortunately, shows little sign of breaking down in the near future.

Giraffiti:  Vandalism spray-painted very, very high.

Sarchasm:  The gulf  between the author of sarcastic wit and the person who doesn't get it.

Topics: Funny Definition Creativity

Making A Decision With Body Parts

Acronym:  M.A.D. = Making A Decision. 

Silly acronyms in a business might certainly gag a few of the more sophisticated people in the room but they can be so much fun and certainly make a point.

Acronym:  M.A.D. = Making A Difference

Either acronym works. 

The real question is:  "Which body part is used to make decisions?"

Topics: Funny Leadership Definition

Warning from Entrepreneurs

Who is an entrepreneur?

"An entrepreneur is a person who has possession of a new enterprise, venture or idea and assumes significant accountability for the inherent risks and the outcome.  The term is originally a loanword from French and was first defined by the Irish-French economist Richard Cantillon. Entrepreneur in English is a term applied to the type of personality who is willing to take upon himself a new venture or enterprise and accepts full responsibility for the outcome."   

... Schumpeter argues that an entrepreneur is an innovator, one who introduces new technologies into the workplace or market, increasing efficiency, productivity or generating new products or services...  Wikipedia

Could this be interpreted as a "one person show"?  If a person is assuming the new venture or enterprise and willing to accept full responsibility, there might be a tendency to trust others less.  The consequences of marginal results by others has an immediate impact on an entrepreneur.

Topics: Definition Entrepreneur

The Difference Between Vendors and Consultants [video]

This video walks through the basic thought process of a vendor vs. a consultant.  As you watch the video it will be important to remember that who you see yourself to be in the mirror matters little. The most important aspect is what the customer needs.  If you are hoping to market yourself as a consultant and not just a "vendor", your challenge is to build credibility, authority and be ready to share success stories.

Topics: Consultant Support Definition

What is a Marketing Strategy?

A Marketing strategy is a process that can allow an organization to concentrate its limited resources on the greatest opportunities to increase sales and achieve a sustainable competitive advantage.  - Wikipedia

A Marketing Strategy is a strategy that integrates an organization's marketing goals into a cohesive whole. Ideally drawn from market research, it focuses on the ideal product mix to achieve maximum profit potential. The marketing strategy is set out in a marketing plan. -

A Marketing Strategy is the result of decisions being made about how a particular product or service will be promoted to its target customers. Marketing strategies are used to increase sales, launch new products and generally provide profit for a company. Strategies involve the construction and implementation of the marketing mix. The marketing mix, which is also known as the five Ps, refers to the product, price, packaging, promotion and place or distribution. - WiseGeek

Topics: Marketing Plan Definition Marketing Strategy

Who Are Entrepreneurs Infographic

Who are entrepreneurs?  A picture is worth a thousand words.  This infographic is not only helpful for understanding the entrepreneur, it is a great example of how an outstanding resource at offers valuable content which will be linked to, shared and book marked.

Topics: Definition Entrepreneur