The Blog - Where Business Collides with Human Nature

The Buzz About Buzzwords

The Buzz About Buzzwords by Brittany Lyons highlights the pro's and con's of using buzzwords.

Anyone who's spent any time in the business world knows that regardless of your goals or plans to get there, if you don't have an air-tight presentation, you're dead in the water. Thus, it's unsurprising that thousands of different how-to articles, books or even whole courses have sprung up around the question of building a memorable presentation, and most of them heavily espouse the use of “buzz words.”

But what are these magic little words, and how do they really work? More importantly, what are the dangers of relying on them too much?

Topics: Guerrilla Marketing Inbound Marketing Buzz Marketing

Financing Your Small Business With Credit Cards: The Risks and Benefits

You have a great idea for a business, now how do you pay for it? Financing a startup requires some important decision making, and the choices you make now are likely to impact the business (and your personal finances) for years to come. As banks give out fewer loans, entrepreneurs are increasingly turning to credit cards for business owners to finance their endeavors.

Topics: Banking Credit

SBA Infographic - Number of Businesses Opening vs Closing

The Small Business Administration was close to being eliminated in 1996.  For almost 60 years the Small Business Administration (SBA) has been helping businesses get their start by offering an array of services. 

Topics: Banking Government Business Success Landing Pages

How to Sell Without Selling - Video by Dike Drummond MD

Topics: Video Marketing Inbound Marketing