The Blog - Where Business Collides with Human Nature

Bad Content vs Good Content

In order to understand bad content vs good content, we need to consider the context.  An inbound marketing pro will tell you that relevance may be the most important piece but even relevance on its own is not enough.  The context of course is related to audience, education, experience, culture, difficulty to create and as Seth Godin will say "how remarkable is it?".  Thus, just as beauty, quality is based on the eyes of the beholder.

"Excellent job!" today does may not look so impressive six months down the road. 

Topics: Business Blogging Write a Book Inbound Marketing Content Marketing Outsourcing

Amazon Slaps the Hands of Lazy Entrepreneurs and Pulls Kindle Books

Knowing that Amazon is on top their business should help you sleep better at night.  Amazon is pulling duplicated e-books from the Kindle Store.  The lazy, opportunistic, predator, stupid people who wanted to start a business by doing essentially no work have been caught. 

Topics: Write a Book Kindle News