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Three Things to Know About Snapchat for Business Marketing

Today’s small business owners all share a common goal: to get more for their dollar and find the best strategies for small business marketing.  A newer app in the marketing world is Snapchat.  This app is much more than a simple photo and video sharing app. Since its debut in 2011, it primary use has been for fun, but Snapchat is evolving into a marketing tool that has a lot to offer businesses. Marketers who strive to find an out-of-the-box way to reach their target audience, especially those with a younger demographic, are especially seeing the benefits of using the app.  It’s the marketing wave of the future – 77 percent of college students are using Snapchat to send 400 million messages daily.

Topics: Business Software Guerrilla Marketing Social Media Marketing apps

6 Free Apps to Bolster Your Online Presence

A strong online presence is essential when it comes to the success of your small business.  In fact, according to the marketing firm Optify, it is vital for websites to appear on Page 1 of Google, especially in the top three positions. These spots receive 58.4 percent of all clicks by web users.

In order to increase your credibility and boost your online profile, you have a couple of options to select from.  You can hire a costly professional in the internet marketing field, or take hold of the reins and find ways to bolster your online presence yourself. 

If you take the route of doing it alone, there are several free applications you can take advantage of to help you.  Read on for 7 brilliant tools you may not know exist:

Topics: Business Software Branding apps