The slideshow below reviews the last 36 months from random websites to consider B2B website traffic trends. Consider these as you answer "Does it matter?" or "Let's take it easy, no one cares".
The charts show 36 months of history. Some websites will only show what is available.
These charts are from B2B websites, and each company have a different level of engagement along with a unique marketing strategy.
All of the websites from this random selection use HubSpot. The reports are from the “Sources” tool inside the all-in-one marketing system.