When considering which method you use to make an impression on potential customers, you will remember that the basic psychology of humans has not changed. What will astound or impress the average person is bigger and brighter and the bar is raised every year. After watching the Mars landing live via the Internet, it is more difficult to impress.
Making a sales presentation or pitch that will pursuade someone to buy is a simple formula and you have heard it so often, you may have it memorized.
It might go somthing like this: