The Blog - Where Business Collides with Human Nature

Key Ingredients to a Winning Mobile Content-Marketing Strategy

Of the many ways customers may find themselves on your website, the likely driver of traffic is via mobile phones.  The latest statistics from Pew Research tell us that 56 percent of Americans own a Smartphone and many use these devices to browse the Internet.   Does your content-marketing strategy take these changing trends into account?  As a business owner, you may run your business from a Smartphone, so you know the importance of a website that’s tailored to your mobile phone for ease of use. As you develop a winning mobile content-marketing strategy, keep in mind these key ingredients for success.

Topics: Content Marketing Mobile Marketing Marketing Strategy

DadDoes Real (not live) Fish Robots - The Aquabot [video]

You can add fish robots to your wish list this year.  A fish robot is also known as an Aquabot.

Topics: Inbound Marketing Entrepreneurship

Pfizer Sponsors Disability Prevention Sub-Forum at Beijing International Forum on Rehabilitation

BEJING, China, September 15, 2013 - As part of an ongoing effort by Pfizer Foundation to promote access to quality health care, to nurture innovation, and to support community involvement, Pfizer Foundation co-sponsored the Disability Prevention and Control Sub Forum  at the 8th Annual Beijing International  Forum on Rehabilitation which took place in Beijing September 13-15th, 2013. 

Topics: Purpose Entrepreneurship Non-Profit

8 tips for nurturing a lead and closing the sale [infographic]

While its best to be cautious with what others say and do in surveys, it is still good to keep them handy.  This infographic gives tips about how to nurture leads and get better results.  As you look at the infographic "Planting a Seed and Nurturing a Lead" you may decide its not for you because you are in a big hurry.  If you "don't have time to nurture" or gain the confidence of people you want to do business with, then prepare for the worst.  

This infographic will help you think twice about when, where and how you will engage people whether it be via social, telephone or email.

Topics: Closing a Sale Social Media Marketing Nurture Leads

Harvard Professor Shares a Reality About Wealth

If you believe we live in a world of transparency, you might be correct.  Unfortunately, understanding the difference between facts and fiction is very difficult.  You don't truly know what to believe about almost anything on the Internet.  

Topics: Statistics Business Success Recommended Books