The Blog - Where Business Collides with Human Nature

Checklist to Start a Personal Revolt

On July 4th every year, fireworks inspire me to think about my own evolution, beliefs, business activities and even relationships.  Many of are pushed to the curb into a "stand-by mode" even though most are considered to be acceptable to good.

This has an impact on the calendar since less time is spent on activities which basically make me feel validated and boost my ego, but not best use of time.  The next step is to add activities to the schedule which seriously challenges my comfort level and skills.

In the article: 5 Essentials to Business Success, you will see: "Good enough today is not good enough tomorrow".  Humans moan resist change because few look forward to more studying, more trial & error and possibly more work.  

Topics: Profit Business Planning Business Success Tips Personal Development

Matt Cutts on Press Releases

After reviewing a few comments from Google's infamous Matt Cutts about press releases, sharing the results with you seemed the right thing to do.

The topic is more than just about press releases however since we are really interested in getting better authority and ranking on the Internet.  We are interested in how ranking is search engines is possible via press releases.  

Why this matters to me:  Understanding the ranking factors in search engines helps to solve the of lack of awareness.  It is unacceptable that entrepreneurs and small business owners who are AWESOME offline are not getting recognized in the same way online.  There are too many special companies which impact the community and offer value which are not getting found.  Can press releases be tool to improve ranking and SEO?

Topics: Press Release Link Building SEO Google

The 3 Biggest Sins of Building Business Relationships

Success…how bad do you want it?  My guess would be probably be pretty badly.  Business success is founded on the concept of building and maintaining relationships with other business people. 

Relationships hold a real value when it comes to business practices.  A recent network survey by the Referral Institute of over 12,000 business professionals from all over the world said that networking played a role in their successes -- and spent 6.3 hours every week in activities related to networking.  So what are some business relationship blunders you should avoid?  We recommend steering clear of these three big sins of building business relationships:

Topics: Networking Guerrilla Marketing Personal Branding Business Success Tips

How running a business has changed vs. five years ago [infographic]

A simple truth:  Running a business is much different than five years ago.  Before you dive into the infographic below,  take off your old hat and mindset of: "This is how we've always done it".  A new survey data from Constant Contact, where they asked 917 small business owners to explain what it's like running their small business now compared to five years ago.  Then, in honor of National Small Business Week,  Constant Contact compiled this data into an infographic to highlight the study's discoveries about how running a small business has changed.

While your own business may vary from the infographic, it is important to stay aware of the new reality. Changes over the last five years have been mostly invisible.  The virtual world, mobile, and electronics continue to reshape how we live around the globe and we don't see a thing as the world morphs.

Topics: History Social Media Marketing Inbound Marketing Business Success Stories HubSpot Landing Pages

Step by Step Link Building Instructions to Remove the Mystery of Ranking in Google

Most Internet marketing experts agree that getting ranked on Google is:  Link building.  What remains a mystery and a matter of opinion is where, when, how many, what is quality and what really matters.

Since the goal (which is repeated over and over again by Google) is to give people exactly what they are looking for, we will prioritize service to people as when creating a link building campaign.

If you don’t have the budget to hire an expert SEO company or link building service company, you will find the following instructions very helpful.

Topics: Link Building SEO Keywords Inbound Marketing

What it Takes to Go Bigger

The challenge of creating a success for most is not in a lack of ability to tell a story.

In fact, they tell any story regardless of whether it is funny, big, impressive or even their own.  Before social media tools, everyone loved to talk about the new stuff they bought or the best restaurant in the world.

Topics: Funny Business Success Tips

How to Ask About Writing a Guest Blog for Another Website

Here is a good example for how to ask for to be a guest author on another website:

Topics: Link Building Guest Blogging Inbound Marketing

The Top 10 Techniques for Building Quick Rapport with Anyone

"It's Not All About Me: The Top Ten Techniques for Building Quick Rapport with Anyone" - Robin Dreeke

I know exactly what you are looking for: 

More cooperation, more people listening to you, more respect, more people saying 'yes' and more obedience from your kids (if you have kids).

The world gets more difficult to manage because those you come in contact with are more likely to hold the hand out with palm up with the hope of getting something. What you hope for is more people extending a hand as a greeting. 

No need to look further because Robin Dreeke is here to help you build a quick rapport with others.  Robin isn't just any basement author who wrote a book about a few ideas.  Robin Dreeke was in charge of the Federal Bureau of Investigation’s elite Counterintelligence Behavioral Analysis Program (BAP).  As you read his bio, you will see that he was tasked to recruit spies. 

Topics: Networking Guerrilla Marketing Recommended Books Leadership