Someone is searching for your business. They are not using your business name, they are using the words and phrases in their heads. "Go where the customers are" and Google is where they are. This is the reason to pay attention to how Google thinks.
Pay attention to this chart that shows the percentage of searches from Experian Hitwise:
The top three search engines shows Google delivered the most visits to automotive, health, shopping and travel categories. Yahoo saw gains in the automotive and shopping categories. Bing saw triple-digit growth in three categories - automotive, shopping and travel - including a 199 percent increase in the Shopping category.
Inbound marketing training is free. Start learning how to take advantage of the dominance of Google. If you get stuck, contact me. Your success determines mine.