The Blog - Where Business Collides with Human Nature

What is your business model online?  How successful will you be if each of the tasks you see on the business models below were on your personal to-do list?  Can you be an expert in each of them?  How long will it take to become proficient? The Internet is not simply a phone book and is much more complex than you may realize.

Below you will see a variety of business models which you may be using.  As you look at each type of business models, understand how these might match your needs. 

Ask yourself these questions:

1. What do I have expertise with?
2. What do I love?
3. What can I learn in a short time?
4. What do I avoid?
5. What can I delegate?
6. What can be outsourced?

Business Model 1 

Blogging

A blogging business model includes the following:

1.     Market Research
2.     Key Word Research
3.     Blog Design
4.     Technical Set Up
5.     Blog Post Writers
6.     Graphic Design
7.     Pay Per Click Management
8.     Social Media Management
9.     SEO backlink Building
10.     Comment Moderator
11.     Monetization Management

Business Model 2

Affiliate Marketing

The Affiliate Marketing business model includes the following:

1.     Market Research
2.     Key word Research
3.     Landing Page Design
4.     Landing Page Copywriting
5.     Technical Set Up
6.     Content Creation
7.     Auto-responder Series
8.     Email List Management
9.     Pay Per Click Management
10.     Social Media Management
11.     SEO Backlink Building

Business Model 3

Information Products

The Information Products business model includes the following:

1.     Market Research
2.     Key Word Research
3.     Product Creation
4.     Product Graphics
5.     Sales Letter Page Design
6.     Sales Letter Copywriting
7.     Technical Setup
8.     Product Fulfillment
9.     Customer Support
10.     Affiliate Program Management
11.     Content Creation
12.     Auto-responder Series
13.     Email List Management
14.     Pay Per Click Management
15.     Social Media Management
16.     SEO Backlink Building

Business Model 4

E-Commerce Store

The E-Commerce Store includes the following:

1.     Market Research
2.     Key Word Research
3.     Product Sourcing
4.     Product Graphics
5.     Product Descriptions
6.     Online Store Design
7.     Technical Set up
8.     Fulfillment & Inventory Management
9.     Customer Support
10.     Affiliate Program Management
11.     Content Creation
12.     Auto-responder Series
13.     Email List Management
14.     Pay Per Click Management
15.     Social Media Management
16.     SEO Backlink Building

Business Model 5

Software

The Software business model includes the following:

1.     Market Research
2.     Key Word Research
3.     Software Specification
4.     User Interface Design
5.     Software Programming
6.     Product Graphics
7.     Sales Page Design
8.     Sales Page Copywriting
9.     Software Demo Videos
10.     Technical Set up
11.     Customer Support
12.     Technical Support
13.     Affiliate Program Management
14.     Content Creation
15.     Auto-responder Series
16.     Email List Management
17.     Pay Per Click Management
18.     Social Media Management
19.     SEO Backlink Building

Business Model 6

Professional Services

The Professional Services business model includes the following:

1.       Market Research
2.       Key Word Research
3.       Sales Page Design
4.       Sales Page Copywriting
5.       Technical Set up
6.       Customer Scheduling
7.       Service Fulfillment
8.       Customer Support
9.       Affiliate Program Management
10.       Content Creation
11.       Auto-responder Series
12.       Email List Management
13.       Pay Per Click Management
14.       Social Media Management
15.       SEO Backlink Building

These are not all complete and a business plan will certainly cover many more details.  It does show enough pieces of the puzzle to give you a better sense of where you might have opportunity. 

John Reese: 

The Lack of Human Capital Resources is the #1 Cause of Failure."  "It all comes down to resource management."

If you are stuck it is because of either your skill or your will.  The options are obvious:

• Learn
• Partner
• Outsource

Learn:  Obviously learning every skill and detail will take some time and you are sure to have areas you want to avoid.  You might think of it as the least expensive but in reality it is the most since there is a lack of income every month. 

Partner:  If you partner with an expert who will combine coaching and services over a period of time, you gain expertise and success.  There will be an investment but to improve the success curve in dramatic fashion and reduce the stress level is more than worth it.  Always work with someone who offers a guarantee.  (They stick around until the results are achieved.)  This is why I refer to them as a partner / coach because performance based services keep them very motivated to produce.

Outsource:  For success with outsourcing there is still an amount of knowledge you will need though it would be much quicker than learning everything yourself.  

Take the long road and learn it on your own.  Take the shorter road and either get a partner / coach (who has an interest in your success) or outsource the tasks.

Which of these choices best suits you?  Which business model reflects yours?

There is a temptation to do it all, blend the business models, lose focus, and spend more time learning than creating content.

Hopefully these will help you narrow down choices and create better to-do lists.