My purpose here is simple: I am going to make a case. The case is: Have an online presence without coding, without programming, and without big money. In less than an hour and for about $10 a month, you can have an online presence. Even if your business does not have a website, even if your business does not do twitter, Facebook or Biznik. I am going to show you how to take advantage of local search with an investment of an hour of your time and $10 a month.
Ready? Here goes:
How much more business success would you have with 10 more calls a day? 10 more calls a week?
How much does it usually cost for a customer or lead? In my world it has been about $5 for each person walking in the door. If your sales cycle is longer and product or service has a higher cost then each lead or customer could cost $30, $50, $250 or more.
There are people searching for your business. They will not be successful if you do not have an online presence.
Can your business be found online? Is it listed in the directories and maps of Google, Bing and Yahoo? If not, why not? I am about to share a way to do each at low cost and in under an hour at the very tops.
Here is a list of directories you can list your business with:
List of Directories
- Ask Local
- Assist Guide
- Deep Data
- Electronic Directories (Yellow Pages, Inc.)
- Fave Media
- Google Maps/Local
- Menu Network
- Merchant Circle
- Mobio Networks
- MSN Local
- Search Bug
- Search Initiatives
How many directories is your business in? Do you believe that the more directories and websites you have your name, address, phone number and link on, the better the chance of making the phone ring? It seems that success will be more likely to come with more online signs.
How long will it take to list yourself on all of these directories? After you learn how to use all the widgets, that is? Hours and hours.
Along comes 1&1.com and solves my problems for me. I can list to many directories and maps with one entry. Hours of operation, categories, description all in one place and they spread it around saving you dozens of hours of work.
What is this worth? $500? A thousand? I do it for $9.99 a month.
The best way to reach online customers in your area!
- Attract local customers to your website by advertising on all major local directories, e.g. Superpages, Yellowpages, Google Maps, etc.
- Enter your data once at 1&1- we make sure your business can be found by online customers in your area!
- Achieve effective local online advertising for your business- even if you don't currently have a website
- Far Reaching Potential: online directories average 30 million unique visitors / month
- Your ad with company name, address, contact details, hours of operation and descriptive text
- Graphic design: custom company logo and color highlighting
Regional advertising- benefits
Regardless of the type of business: your customers live in your neighborhood, and will find you online with regional Internet advertising. Many searches for local stores today take place online. With an entry in the 1&1 ListLocal Service, customers will easily find you- even if you don't currently have a website!
Similar to the printed Yellow Pages, you have the ability to publish more information about your business, such as product descriptions or driving directions.
However, in contrast to printed Yellow Pages, your data is always up to date. For example: have your hours of operation changed? No problem. You can revise your listing at any time!
Easy to use
Adding your entry to 1&1 ListLocal Service is quick and simple: enter your data once in your 1&1 Control Panel. Insert your business name, address, telephone/fax numbers and hours of operation. 1&1 will make sure your data appears in the local directories, as well as regionally on search engines.Easy Management - When you make changes to your business information, 1&1 ListLocal automatically sends the updates to the local search directories.
I have used 1&1.com for years now and became an affiliate because of their outstanding service, products and prices. You will find them tough to beat.
There is no guarantee that your business will get into the top slots nor will it guarantee that the phone will ring. With no online presence though, it must make you think twice about the missed opportunity as it would be so tough to find you online.
Does this sound a bit like a sales job? Maybe. I am trying to convince you to take 30 minutes and $9.99 a month to be listed in directories and maps all over the Internet. It is a little like telling you to brush your teeth. This is a no brainer benefit. I would prefer to take the time to talk about other fun and interesting topics.
Here is your inventory for an online presence:
You can find more resources on my recommended software page.
By the way, you can contact me to set it up for you for $500. Then I move over to List Local at 1&1 and set it up. Sure, my business incurs the monthly fee for a period of time. My message with this price is: This is basic. Get it done.
Need help? Sure thing! I have your back. Give me a call, tweet or email.
You will need some information handy. Contact information, company description, etc. You can always go back and add or change the information so don't worry too much if it is bumpy at first.
If you need answers tothe questions below, feel free to contact me.
- -What is local search?
- -What do potential customer see when they do a local search?
- -Do they see a business listing for you?
- -How to claim your listing (and why)?
- -How do I make the most effective listing possible?
Did I make my case? Here is the link: ListLocal at 1&1.com.