This video emphasizes why you must change your marekting reality. Paradigms must be changed as the "old ways" become the "horse and buggy". The culture is overwhelmed with advertising .....
Created by: Scholz & Friends
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Companies, marketers and advertising agencies are facing a dramatic shift in marketing realitiy - and are increasingly failing to connect with consumers.
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The big challenge in times of exchangeable products, the rise of social media and mature and rather brand sceptic consumers:
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To find new ways how to get people engaged again in products, advertising and in brands.
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