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30+ Years

After thousands of employees, success stories which includes repeatedly doubling sales, restaurant turn-arounds, quintupling sales as a restaurant owner and helping restaurateurs doubles sales, I pass on to you tools and restaurant marketing ideas which have helped many in the restaurant business.

bestsuccessmichaelhartzell

Business Directory for Auburn, Washington

Complimentary 15 minute phone conversation with a restaurant marketing consultant.

Restaurant Marketing Ideas

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Restaurant Spreadsheet Shows Why No Marketing

  
 
What daily & weekly non-negotiable tasks are included on a restaurant checklist? 

Below is a list to get you started.  The video walks through how the free restaurant spreadsheet can help evaluate why restaurant marketing isn't happening.

Non-Negotiable list of weekly restaurant management activities:

Controls       

  • Food Orders (per par system) 2 times/week
  • Check In / food orders / label / store / rotate 2 times/week
  • Inventory / key punch and problem solving
  • Daily Inventory Critical Counts / entry / calculation / analysis
  • Daily Cash Accountabiltiy follow-up
  • Daily Deployment / adjustments / prep list / Operation Checklist
  • Go to bank (at least twice a day)
  • Review daily / weekly flash / metrics results / tracking
  • Schedules / Planning
  • Promo / discount / Coupon / Ticket - Daily accountability / Audi

People Support      

  • Weekly In-Store management meetings       
  • Communication notes / log book / read - write        
  • Weekly meetings / In-person or call       
  • Communication with Boss       
  • Developing Team / Training / Follow up       
  • Interviews / References / Orientation / New crew entry       
  • One on One training for crew (including new product roll outs)       
  • One on One conflict resolutions / coaching    

Other Items       

  • Weekly Maintenance (general equipment)       
  • Any other Business calls       
  • Emails / Read / File / Respond / Communicate / Post       
  • Weekly misc. store purchases / errands       
  • Filing / Documents / Transmit / Update Bulletin Board       
  • LSM or Guest resolution / contact      ???
  • Guest Contact? Pre- During- Post- Meal ???
  • Then consider how much time each takes support:
    Production / Serve / Dishes / Cleaning / Server / Prep / Cooking Guest Contact?    Pre- During and Post the guest's Meal.

If you are at any level in the restaurant operation and feel "over burdened" I challenge you to download the spreadsheet, input YOUR estimates and evaluate who is doing what for how long.

 

Backdoor link:  Restaurant Spreadsheet for Non-Negotiables 

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